UFC merger beefs up WWE's leverage in media rights negotiations

WWE and Endeavor's UFC agreed to merge this year, giving both sports entertainment properties more leverage just as key media rights deal negotiations begin.

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Apr 4, 2023 - 05:00
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UFC merger beefs up WWE's leverage in media rights negotiations
WWE and Endeavor's UFC agreed to merge this year, giving both sports entertainment properties more leverage just as key media rights deal negotiations begin.
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